Transforming the creative industry through the use of AI

Freeing up time.

Artificial intelligence (AI) is transforming the creative industry in numerous ways. Primarily, AI is changing the creative process by automating repetitive tasks such as editing and formatting, allowing creatives to focus on the most creative aspects of their work.

However, AI's impact goes much further than that. With AI-powered tools, artists and designers can create stunning and realistic content that was previously impossible. AI is also enabling the creation of entirely new forms of content, such as augmented and virtual reality experiences. 

Helping us to discover more.

Additionally, with targeted advertising and personalized recommendations, AI is changing the way we discover and consume content, making it easier for creatives to reach the right audiences and for consumers to find precisely what they are looking for.

While there are certainly concerns about the impact of AI on the creative industry, it is clear that the potential benefits are enormous. By embracing the power of AI, we can create a future where creativity is even more accessible, and where our wildest artistic dreams can become a reality. As we move forward, AI is becoming an increasingly important part of our lives.

The Photoshop revolution.

Adobe Photoshop has been at the forefront of this technological revolution in graphic design. With the release of Photoshop 2024, Adobe has introduced new AI-powered features that promise to revolutionize the way we work with images.

One of the most exciting new features in Photoshop 2024 is the AI-powered Select Subject tool. This tool allows you to select the subject of an image quickly and easily with just a few clicks. The AI algorithm is trained to recognize the subject of an image and isolate it from the background, making it easier than ever to create clean and precise selections.

Another new AI-powered feature in Photoshop 2024 is the Neural Filters. These filters use machine learning algorithms to apply complex effects to images. With Neural Filters, you can transform the look of an image with just a few clicks. For example, you can change the age or facial expression of a portrait, add realistic lighting effects, or enhance the details of an image.

In addition to these new features, Photoshop 2024 also includes improvements to existing AI-powered tools. The Content-Aware Fill tool has been enhanced with a new deep-learning algorithm, making it even more powerful and accurate. The Object Selection tool has also been improved, making it easier to select and isolate specific objects within an image. Overall, the AI-powered features in Photoshop 2024 promise to make image editing easier, faster, and more precise than ever before. With these new tools, designers and photographers can focus on their creativity without being bogged down by tedious tasks.

The integration of AI into Photoshop is a testament to the power of technology to enhance and improve our work, and we can only expect more exciting developments in the years to come.



Tony Rivenell